The Supreme Court was from the very first informed that the President of the Indian Medical Association (IMA) has written an apology to the media for his various remarks that were controversial in nature regarding the Patanjali hearing. The apology was also published in IMA's monthly journal and on their website. The apology was made during the hearing of the IMA's lawsuit against Patanjali Ayurveda over the publication of deceptive medical advertisements.
Since the respondents haven't had a chance to review the affidavit submitted on behalf of the IMA President on July 6, the bench of Justices Hima Kohli and Sandeep Mehta postponed the hearing until August 6. Additionally, it removed Dr. RV Asokan, the IMA’s president, who was in court for a personal appearance on the following subsequent date.
What is Patanjali's case in the Supreme Court?
- A bench of Justice Hima Kohli and Justice Ahsanuddin Amanullah of the Supreme Court, both criticized the brand Patanjali Ayurveda on 7th May 2024, for the company's persistent usage of various deceptive web advertisements.
- The advertisements are mostly linked to 14 products whose licenses have been taken off by the government of Uttarakhand due to certain infractions of the Drugs & Other Magical Remedies Act of the year 1954.
- This particular order started in 2022 when the Indian Medical Association (IMA) as well as its Vice President at the time, Jayesh Lele, filed and submitted a writ petition against the brand Patanjali for publishing advertisements that untruly claimed that its own ayurvedic goods might experience and completely cure certain diseases as well as maligned allopathy, mostly during the COVID pandemic situations.
Cause for the action
- The Drugs and Magic Remedies (Objectionable Advertisements) Act as well as the Drugs and Cosmetic Act infractions, certainly led the drug licensing body to suspend and revoke the company's product licenses.
- The authority in itself stated in its order that the company had not given or provided the information requested about those products as well as that the defense's explanation was no so sufficient.
What is the IMA case against Patanjali?
- Due to Patanjali Ayurveda's "misleading" statements and "disparaging" commercials disparaging the Allopathic medical system, IMA launched a lawsuit against the company.
- Patanjali then promised the court that he would not make any more remarks of that nature.
- But the deceptive marketing still continued, and the court moved to stay hold of Patanjali, its MD Acharya Balkrishna, as well as its co-founder Baba Ramdev in contempt for their ongoing publication of their deceptive medical advertisements in violation of the promise of the court.
- In the upcoming procedures, the court got some apologies from the Patanjali, Baba Ramdev, as well as Acharya Balkrishna; nonetheless, their all of the requests for apologies were denied.
- Following the court's indictment, Patanjali released an apology in which it listed its own name with those of Acharya Balkrishna and Baba Ramdev.
Which 14 Patanjali products are banned?
The Indian Medical Association (IMA) brought the action, alleging Patanjali was spreading false medical advertisements. The case was considered by a bench headed by Justices Hima Kohli and Sandeep Mehta. The court ordered that there may be no broadcast or print advertisements for the 14 products. Product names that have been put on hold include:
- Divya Pharmacy's Drishti Eye drop,
- Swasari Gold,
- Swasari Vati,
- Bronchom,
- Swasari Pravahi,
- Swasari Avaleh,
- Mukta Vati Extra Power,
- Lipidom,
- Bp Grit,
- Madhugiri,
- Madhunashini Vati Extra Power,
- Livamrit Advance,
- Livogrit and
- Eyegrit Gold
The court was told by Baba Ramdev and Acharya Balkrishna, the co-founders of Patanjali Ayurveda, that they weren't going to make any “casual statements claiming medicinal efficaciousness or against any system of medicine” on November 21, 2023.
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